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Measuring Progress: A Guide to Your Second-Quarter Performance

Half of 2023 is nearly history. How is this possible? Summer is upon us and the International Window Coverings Expo, High Point Market and Exciting Windows! Conferences are all in the rearview mirror. It doesn’t seem...

May 19, 2023

Business Insight

5 Tips for Creating a Curated Business

By Claudia Clobes YudisWe all know that your brand should have an identity and a voice that is cohesive and consistent across all your channels. Your clients hire you because they trust you and need your guidance, so...

January 5, 2021

Business Insight

See Your Name in Print: How to Get Your Work Published

By Kathy WallWhy do some businesses get media attention and others don’t? Is it because those getting coverage in the press are somehow better? The answer is yes, but probably not in the way you imagine.The product and...

September 4, 2020

Inbound Marketing Through Trade Publication

Business Insight

3 Ways Trade Publications Impact Your Inbound Marketing & Generate Leads

Not too long ago, trade magazines used to be the only way for window covering professionals to learn about the latest developments in a field. Thanks to the distribution of information on the internet and social media...

September 3, 2020

Business Insight

How–and Why–to Be Visible Right Now

By Amanda BerlinIt is necessary to keep yourself and your business visible right now. Here are three ways to do itTo say we’re in unprecedented times would be an understatement. But as business owners, we have a...

July 16, 2020

Business Insight

Find Your Brand Personality

We don’t drive cars, we drive BMWs. We don’t stop for coffee, we stop for Starbucks. We wear Armani and carry Dolce&Gabbana. We sip on Belvedere or Grey Goose. We don’t drink water, we drink Evian or Fiji. If the...

April 14, 2020

Business Insight Videos

Marketing Isn’t Just about Social Media

Learn some integral marketing tips from LuAnn Nigara, co-owner of Window Works and host of “A Well Designed Business™” podcast. LuAnn Nigara is the co-owner of Window Works and hosts the podcast ‘A...

January 17, 2018

Tag - marketing

Measuring Progress: A Guide to Your Second-Quarter Performance

5 Tips for Creating a Curated Business

See Your Name in Print: How to Get Your Work Published

3 Ways Trade Publications Impact Your Inbound Marketing & Generate Leads

How–and Why–to Be Visible Right Now

Find Your Brand Personality

Marketing Isn’t Just about Social Media