Ania McNamara, Chief Marketing Officer, Author At Window Fashion VISION

Business Insight

Window Fashion VISION and IWCE 2024 Celebrate World Sight Day by Announcing 2024 Partnership

PRESS RELEASE: FOR IMMEDIATE RELEASE SEE International Contact: Rachel Tennant 805-730-0649 [email protected] Window Fashion VISION/IWCE Contact: Ania Munzer 651-330-0574 [email protected] Thursday, October 12, St...

October 13, 2023

Industry News

Rollease Acmeda Joins List of Residential AERC-Certified Products

Qualified roller shade fabrics allow homeowners an energy efficiency opportunity to reduce HVAC and lighting costs by leveraging natural daylight through manual and motorized solutions. (STAMFORD, CT – JULY 22, 2021)...

July 22, 2021

Business Insight Industry News

ShutterSMART’s Factory Expansion Guarantees Shutters in Weeks, Not Months

ShutterSMART expands its manufacturing capabilities to a brand-new state-of-the-art facility. This is the third ShutterSMART facility that is located in North America and it is committed to having the fastest delivery...

April 14, 2021

Business Insight Marketing Sales

Does Magazine Advertising Still Work?

There is a perception that magazines have been killed by digital information. Organizations are dumping more revenue into online content generation and omnichannel pay-to-click by using platforms such as to fulfill...

March 8, 2021

Inspiration Business Insight Industry News

Kick-Off 2021 With Madeleine MacRae’s Transformational #VirtualRetreat January 5-7!

2020 has been an incredible year. For some, it’s been a year of fear, anxiety and worry.For others, it’s been a year of growth and opportunity.For all of us, it’s been a year of uncertainty. Things have changed at...

December 16, 2020

Inspiration Business Insight

What’s Trending at the Window in 2021?

International fabric manufacturer Wilson Fabrics shares what’s trending in roller shades for the year ahead. U.S.-based representatives, Karen Goelst and Andrew Vardas, take us through the latest fabric colors and...

November 16, 2020

Inbound Marketing Through Trade Publication

Business Insight

3 Ways Trade Publications Impact Your Inbound Marketing & Generate Leads

Not too long ago, trade magazines used to be the only way for window covering professionals to learn about the latest developments in a field. Thanks to the distribution of information on the internet and social media...

September 3, 2020

The top 8 time-tested strategies to generate leads as a B2B company

Business Insight Marketing Sales

Top 8 Time-Tested Strategies to Generate Leads for B2B

As a business-to-business vendor, you can’t expect to set up shop and have your customers come directly to you… Most of the executives and key decision-makers who you’re trying to reach will be busy...

August 25, 2020

Uncategorized Business Insight

How to Build Consumer Demand Beyond Your Direct Buyers

As a business owner, you need to know what the best marketing strategies for your business are. Is it using Sureshot.io to automate cold outreach? Is it doing work in the local community? Is it creating engaging posts...

August 24, 2020

Business Insight

A No-Frills Guide to Improving Your Google Search Visibility

Having your business listed at the top of a Google search result is one of the most valuable marketing assets you can obtain so it’s no surprise loopholes to algorithms have been attempted to gain visibility...

June 11, 2020

Author - Ania McNamara, Chief Marketing Officer